What problems can company videos solve?
📹 Struggling to differentiate?
We don’t believe service is a selling point, anyone can copy it, and at the end of the say, people expect it as a given. Company videos are all about working out what it is that makes you truly different outside of the obvious and then using video to get that message across to differentiate.
📹 Not converting enough leads?
You only need 1 view to get a return on investment with a company video. They’re not about going viral they’re about targeted messages delivered at the right time and place to the right people. We see the get the best results converting leads in sales presentations, quotes and face to face meetings, so distribution is a doddle.
📹 Is your brand forgettable ?
A memorable brand isn’t all about being over the top, it’s about working out how to keep your message front of mind and in the right tone for you. Work out what matters most to your audience at their current stage in the buying cycle and address that. We’ve seen company videos reignite old leads, win business, and open doors, but it won’t happen without a well thought out communication plan.
How to produce a company video
- Fill out our brief sheet – E-mail it over and we’ll take a look and call you back to discuss.
- Plan – We’ll get in touch to run through your goals and talk through concepts
- Write – We write the script
- Film – We book the date and film
- Edit – The video is edited and ready to use within 7-10 working days after the shoot.
- Distribute – We have a tonne of help videos, pdf’s and training courses you can check out to get the best results you can.
The 4 styles of company video
📹 The presented promo
Get your team to present a fully scripted video that takes you viewer on a journey. Presented promos are fab at keeping your viewers engaged as they move across the locations of your business and personalise your comms by introducing different members of the team. Worried about presenting? We’ve got you covered with our free online presenting course and presenting training on the day.
📹 The visual experience
If you want to show off scale, craftsmanship and portfolio, sometimes keeping it simple yields the best results. Visual only videos use footage, text and graphics to help tell your story and show off your brand.
📹 Interview style?
Take the heat off your team with a less scripted and more natural approach to presenting information. Have your team interviewed to unpack your key messages and let the editing do the heavy lifting to piece the story together.
Fancy something a bit different? Up the creativity level, go a little crazy and tell one heck of a story. If you want to differentiate, then going with the wild card might just be the best option for you.
Questions you might have about company videos
How long do they take to film.
In most cases we only need a day. If we need to cover multiple locations it might take more depending on travel etc.
Can you help our team present?
We sure can. We have a free online training course for clients that always makes a massive difference. We will also train the guys on the day and believe it or not. People actually enjoy it too
Do you cover the whole UK?
We sure do, we’ve shot testimonial videos in England, Ireland, Scotland and Wales.
Can you write a script?
We’ve written thousands of scripts, so one more won’t hurt. For company videos we would always advise we write it or at least are allowed to give feedback on your own attempts.
Can we make more than one video?
We would advise looking at repurposing all footage shot on the day as well as shooting more videos too. We don’t like to rush but with careful planning, we can produce a lot of content and look at editing it for different platforms.
Get in touch below
Fill out the form and let’s have a chat about company videos