Why did BNI Uk & Ireland make the final?

The reason this made the finals in May is simple: it’s an incredible story. In marketing, stories are everything. BNI is a business networking organisation which helps businesses grow through building a strong referral team. This video shows off just how well their community works and then some. We’ve made a lot of testimonial videos over the years but the reaction to this one smashed the others out of the park.