Metaphors are such a great way to simplify your offering. Kirsten’s works perfectly as a shopper’s pivot, humanises her service and allows her audience to identify with the problem she solves. The loop back to the intro at the end rolls the whole video into a complete and well thought out piece of content. What we love about this is it makes you question yourself: Are you micromanaging?

Getting your audience to think, is key to great content. 

Metaphors are such a great way to simplify your offering. Kirsten’s works perfectly as a shopper’s pivot, humanises her service and allows her audience to identify with the problem she solves. The loop back to the intro at the end rolls the whole video into a complete and well thought out piece of content. What we love about this is it makes you question yourself: Are you micromanaging?

Getting your audience to think, is key to great content. 

Votes close on the 17th of April

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