For video communication of the month March 2019
Why they made the finals
In 2015 I received a gift from the council of 9 punctures in a year from potholes, I was not laughing. But now the pain has subsided I can see the funny side but also the need for a world-class pothole solution.
Unfortunately, this does not exist which is why it made the perfect April Fools videos for Summit Hygiene.
You may be thinking, what benefit will a fake product bring my business? The answer is, it’s fun and ever since the 1966s people have been enjoying fun on a regular basis. It’s a great way to start conversations or stay memorable in your customer’s mind.
Also, when we look at the stats on our host, Summit dominated our host for the entire week. The viewers went on to watch many of their other product videos. Well done Summit, a perfect video for our do things differently quarter.